TamRank tracks all 404 (Page Not Found) errors on your website, helping you identify broken links and create redirects.
Accessing the 404 Monitor
Navigate to TamRank → 404 Monitor
Understanding the 404 Log
The log shows:
- URL: The page that returned 404
- Hits: How many times this error occurred
- Last Accessed: When someone last hit this URL
- Referrer: Where the visitor came from
- User Agent: Browser/bot information
Prioritizing Fixes
Focus on fixing 404s that:
- Have high hit counts – More visitors affected
- Come from external sites – Losing valuable backlinks
- Come from internal links – Fix broken internal links
- Are recent – May indicate a recent problem
Creating Redirects from 404s
- Find the 404 URL in the list
- Click Create Redirect
- Enter the target URL (relevant existing page)
- Select redirect type (usually 301)
- Save
Common Causes of 404 Errors
Deleted Content
- Old blog posts removed
- Products no longer available
- Pages restructured
Solution: Redirect to relevant alternative or category page
Changed URLs
- URL slug modified
- Parent page changed
- Site structure updated
Solution: Enable auto-redirects in TamRank settings
Typos in Links
- Misspelled URLs
- Wrong URL entered manually
Solution: Create redirect for common misspellings
External Broken Links
- Other sites linking to wrong URL
- Outdated backlinks
Solution: Redirect to correct page, contact site owner if possible
Cleaning Up the Log
Periodically clean your 404 log:
- Delete bot-generated 404s (usually security scanners)
- Remove resolved issues
- Export important data before clearing
Settings for automatic cleanup:
- Auto-delete after X days: Remove old entries
- Ignore patterns: Exclude known bot paths
Best Practices
- Check 404 monitor weekly
- Create redirects for valuable URLs
- Fix internal broken links at the source
- Monitor after major site changes
- Don’t ignore patterns – they indicate bigger issues
